Space Doctors

Space Doctors (part of Human8) are a globally-recognised cultural and creative consultancy fuelled by the very best of semiotics, cultural insight and analytics.

We assert that the world’s leading brands connect with and respond to the ever-changing winds of culture. As such a brand’s ability to anticipate and respond to cultural change - to maintain cultural relevance - is critical to their success.

Space Doctors create meaningful futures, using critical thought and bold imagination, to reveal the impact of culture on brands, helping us build more impactful cross-platform strategies across regions, audiences and touchpoints.

From close in activation strategies and communications development, to creative platforms and innovation, we unlock powerful new stories to tell – helping you shape the future with intent.

We are constantly tracking and codifying culture across 40+ markets, using a combination of thick data, AI and big data, to uncover global cultural nuance and create culturally sensitive strategies and executions for markets or regions.

‪We have four offers for our clients which we use individually and in combination to address your specific business challenge: ‬‬

1. SHAPING FUTURE PATHWAYS: Innovation, Futures & Speculative Strategy
2. BUILDING STRONGER BRANDS: Cultural Insight & Strategy
3. ACTIVATING WITH IMPACT: Creative Strategy and Activation
4. CONSULTANCY: Strategic Partnership

Supporting tools and methodologies:

Cymbol: our proprietary web and mobile platform for Live Semiotics and Ethnography
Speculative Strategy
Decoding Organisational Culture
Futures
Sensory Decoding
Anthropology
Design, Creative Visualisation & Prototyping
Cultural Analytics

Our international clients include Proctor and Gamble, PepsiCo, Intercontinental Hotel Group, Viacom, Johnson and Johnson, Givaudan and Coty as well as advertising, design, trends and media agencies.